Curriculum Vitae

Anwen Thomas

Marketing Strategist, M.A. · Visual Storytelling · Brand Content · Creative Campaigns

Grove City, Pennsylvania · Open to On-site, Hybrid & Remote

Professional Summary

Creative marketing professional with a Marketing M.A. (Emerson College, May 2026) and nearly 5 years of progressive experience at George Junior Republic, where I grew from Social Media Marketing Intern to Design & Marketing Coordinator — managing communications, design, photography, and content across multiple affiliated organizations as the primary in-house creative resource. Additional experience in newsletter editing, freelance social media management, retail leadership, and independent digital product development. Skilled in brand storytelling, content strategy, graphic design, photography, SEO, email marketing, and cross-channel campaign execution. Founder of Mini World Atlas, a live community platform built from concept to launch using AI-assisted development.

Core Skills

Creative DirectionBrand StorytellingContent StrategyCampaign PlanningSocial Media MarketingEmail MarketingWebsite ContentPhotographySEOGraphic DesignCopywritingVisual CommunicationProject ManagementCommunity BuildingDigital Product DevelopmentNewsletter DesignMagazine LayoutPrint Production

Tools & Platforms

Adobe PhotoshopAdobe InDesignAdobe IllustratorAdobe Premiere ProCanvaWordPressElementorSquarespaceGoogle AnalyticsSEMrushBrandwatchHootsuiteBonterraEveryActionSalsa EngageReplitMicrosoft OfficeGoogle Workspace

Experience

George Junior Republic

Grove City, Pennsylvania · 4 yrs 10 mos

Design & Marketing CoordinatorFull-timeJun 2025 – May 2026 · 1 yr
Marketing and Design AssociateFull-timeNov 2023 – Jun 2025 · 1 yr 8 mos
Marketing & Development AssistantFull-timeOct 2022 – Nov 2023 · 1 yr 2 mos
Development AssistantFull-timeJan 2022 – Oct 2022 · 10 mos
Social Media Marketing InternInternshipAug 2021 – Jan 2022 · 6 mos
  • —Managed marketing and communications across GJR and multiple affiliated organizations as the primary in-house creative resource
  • —Produced social media content, email newsletters, website updates, and print materials across organizational channels
  • —Led photography and visual content creation for institutional, event, staff headshot, and recruitment use
  • —Developed annual reports, campaign planning documents, and community-facing communications
  • —Maintained brand consistency across GJR and affiliated program channels
  • —Administered WordPress website; executed Canva, InDesign, and Photoshop-based design projects
  • —Provided brand management support and assisted with implementation of marketing, public relations, and communications

Grove City Area Historical Society

Grove City, Pennsylvania · Remote

Newsletter EditorSeasonalJul 2024 – Present · 2 yrs
  • —Designs and creates the layout for the organizational newsletter using graphic design software
  • —Manages editorial calendar, copy editing, and print production for seasonal distribution

Mini World Atlas

Independent Project

Founder & Creative LeadIndependent2024 – Present
  • —Conceived, researched, branded, and launched a niche community directory platform from scratch
  • —Developed full brand identity, content architecture, SEO strategy, and community growth plan
  • —Built the platform using AI-assisted development tools on Replit
  • —Manages ongoing content strategy, platform development, and community building

The Estée Lauder Companies Inc.

Grove City, Pennsylvania · 3 yrs 3 mos

Assistant ManagerFull-timeAug 2020 – Jan 2022 · 1 yr 6 mos
KeyholderPart-timeNov 2018 – Aug 2020 · 1 yr 10 mos
  • —Led team operations, customer experience, and daily sales performance
  • —Managed visual merchandising, brand presentation, and in-store marketing
  • —Trained and developed team members on product knowledge and service standards

Social Media Manager

Freelance

Social Media ManagerFreelanceApr 2019 – Dec 2020 · 1 yr 9 mos
  • —Managed all social media platforms for an author seeking to expand social media presence and spread his message
  • —Developed content strategy, posting schedule, and engagement approach across platforms

Slippery Rock University of Pennsylvania

Slippery Rock, Pennsylvania

Student Research AssistantPart-timeJun 2021 – Jan 2022 · 8 mos
Peer LeaderPart-timeSep 2020 – Dec 2020 · 4 mos
  • —Supported academic research initiatives as a departmental research assistant
  • —Led peer mentoring and social media content creation as a Peer Leader

Alaina Thomas Makeup Artistry

Grove City, Pennsylvania · Freelance

AssistantFreelanceJan 2018 – Present · 7+ yrs
  • —Inventory management, client communication, and business operations support

Education

Master of Arts in Marketing

Jan 2025 – May 2026

Emerson College — Boston, MA

Marketing strategy, consumer behavior, digital communications, brand storytelling, campaign development

Bachelor of Science in Strategic Communication and Media

Aug 2018 – Jul 2022

Slippery Rock University of Pennsylvania — Slippery Rock, PA

Strategic communication, media, visual communications, social media content creation

Licenses & Certifications

Technical SEO and AI Search Essentials
Semrush· Nov 2025· Expires Nov 2026
ID: 666855
Certificate of Completion — Mimic Advertising
Stukent· Apr 2025
Social Media Marketing: Strategy and Optimization
LinkedIn· Dec 2023
Creative Collaboration
LinkedIn· Dec 2023
Introduction to Photography
LinkedIn· Aug 2023
Learning Photoshop
LinkedIn· Jun 2023
InDesign 2023 Essential Training
LinkedIn· Mar 2023
Advance Your Skills in Graphic Design
LinkedIn· Apr 2023
Learning Conversion Copywriting
LinkedIn· Apr 2023
Master Print Production
LinkedIn· Apr 2023
Graphic Design Foundations: Typography
LinkedIn· Apr 2023
Graphic Design Foundations: Layout and Composition
LinkedIn· Apr 2023
Color for Design and Art
LinkedIn· Apr 2023
How Design Makes Us Think
LinkedIn· Apr 2023
Creativity at Work: A Short Course from Seth Godin
LinkedIn· Mar 2023
How to Write a Press Release
LinkedIn· Aug 2022
Working with Inclusive Imagery
LinkedIn· Apr 2023
Creating Inclusive Content
LinkedIn· Apr 2023

Selected Projects

Live

Mini World Atlas

Founder-led community directory platform for miniature enthusiasts. Built from concept to a live, growing product.

Live

Anwen Thomas Portfolio

Personal brand site demonstrating content strategy, visual design, creative direction, and positioning.

Open to full-time, hybrid, remote, and freelance opportunities.

United States · On-site · Hybrid · Remote